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The Approach

Focused on authentic storytelling, combining interviews with dynamic campus footage to create a film that informs, inspires, and invites prospective students to imagine themselves in the program.

The Outcome

The final video became a compelling recruitment piece that highlights the unique value of NYU's Museum Studies program while capturing the curiosity, creativity, and passion that define its community.

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Role: Creative Director

NYU Holiday Design

Created a set of cohesive print and digital winter holiday designs for NYU Arts & Science schools.

Directed and conducted interviews while leading the creative vision from concept through final production, shaping a story that reflected the program's academic strengths and collaborative culture.

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